Love and Theft release their new music video “Need to Breathe,” today, October 31, 2018 – exclusively with Parade Magazine, which calls it a “cultishly creative masquerade video.” Following their sold-out European tour, the platinum-selling duo is excited to release a brand new music video as they build toward an album release in early 2019!
“We were able to stretch our creative wings a little bit with this video! We had a few different ideas and Grant really helped bring them to life. The video shows a different side of us creatively and I’m excited to see what people think,” said duo member Eric Gunderson.
“Need to Breathe” exemplifies Love and Theft’s unique sound as the duo’s bright, breezy style delivers their call for a love so powerful it’s essential to life. Directed by Grant Claire for Artist Integration, the video’s distinct silent film influence and cultish theme provides a spooky, seasonal touch.
Love and Theft and Parade – with a circulation of over 22 million – treat their fans to a new music video this Halloween through an exclusive digital premiere before the single release in early December to iTunes and Spotify.